A UK MNC with a strong presence in producing and marketing industry leading large scale events predominantly within the Finance sector is searching for a Marketing Director to be responsible for a team of six. Reporting directly to the Managing Director and the Head of Marketing, based in the USA, the incumbent will be responsible for putting together the Marketing Strategy for the Asia Pacific office as well as for the development of the team.
Responsibilities:
Putting together marketing campaigns/plans, overseeing and executing as well as coming up with the overall strategy.
Negotiating contra deals with external parties: institutions, associations, publications, trade magazines.
All aspects of Direct Marketing including: online marketing, direct mailing, database manipulation, above the line marketing.
Creating profit analysis for all marketing plans according to procedures, taking into consideration ROI, Profit, internal and external data and demographic performance.
Identifying opportunities for new methodologies and more efficient future marketing
Requirements:
A minimum of one year experience in managing a team
A minimum of three years' experience in the events marketing/conference industry
A consistent track record of personal over achievement and solution generation
Coherent direct marketing knowledge combined with detailed analytical ability
Results-oriented with clear commercial understanding and awareness
The ability to work under pressure, organise and multi task
Excellent communication and persuasion skills both in team and autonomous environments
If you would like to apply for this role or find out more, please apply online or contact Zairina Mohamad at Robert Walters on +65-62280200 or s&m@robertwalters.com.sg, quoting the Job Reference SNG-JO370960.