Marketing Executive - Luxury
Consultant Madeleine Shelest
Job Ref 1708400/001
Date posted 16 June 2022sydney marketing/advertising 2022-06-16 2022-07-16 marketing Sydney New South Wales AU Robert Walters https://www.robertwalters.com.au https://www.robertwalters.com.au/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png
My client is a retail luxury goods and jewellery business founded in 1881.
Contribute to the development of the marketing strategy generating innovative marketing opportunities to grow sales and further elevate the brand image
Maintain impeccable budget and expenses report to maximise opportunities within budget while preventing overspend
Some regular domestic and ad hoc international travel to be expected (third party retailer meetings, boutique events, client activations, press events etc)
Work with the Head of the company to develop initial briefs and liaise with the relevant PR/ Advertising agency to coordinate the campaign roll-out
Collaborate with the sales team to develop joined marketing plans with selected wholesale partners
Develop customized digital media artwork – eDM’s, website banners, social media and stock image re-sizing
Regularly audit website and online boutique for errors or improvements and coordinate necessary corrections
Event planning – Execute and oversee product launches, journalist events, gifting, pop-up shops
Liaise with stores (Boutique and Wholesale) to develop and coordinate
Assess potential digital/sponsorship partnerships
Liaise with media partners with the development and roll-out of campaign
Develop and update social media sites – Facebook, Instagram, LinkedIn,YouTube
Conduct market analysis on competitor brands activities across all aspect of marketing/PR channels
Analyse the results obtained from the digital marketing plan in conjunction with digital PR/ Advertising agency
Prepare presentations for internal meetings and sales conferences.
Assist in the co-ordination of presentations for meetings and the sales conference
Development of monthly reports
Coordinate the execution of shop in shop fit out build and installation
Place regular orders of POS material and gifts
Liaise with brand partners to execute marketing plans
Participate to maintaining relationships with key stake holders such has major
publications, landlords, key opinion leaders, partner brands etc.
Aboriginal and Torres Strait Islander Peoples are encouraged to apply.
To apply please click apply or call Madeleine Shelest on 02 8289 3106 for a confidential discussion.
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