Marketing Manager

An exciting opportunity has arisen for a Marketing Manager with strong expertise in digital media, e-commerce, and retail marketing. The successful candidate will play a pivotal role in driving the digital presence, brand visibility, and customer engagement of a dynamic player in the fashion and accessories industry. This hands-on role offers the chance to lead and execute impactful campaigns that resonate with the target audience while leveraging analytics to refine performance.

What you'll do:


As a Marketing Manager, you will be instrumental in driving the company's digital presence and brand visibility. Your role will involve developing data-driven digital marketing strategies that increase traffic, sales, and brand awareness. You will manage campaigns across various channels such as social media, email marketing, Google Ads, and display advertising. Overseeing the company's Shopify platform will also fall under your purview to ensure an engaging online shopping experience. Your ability to coordinate end-to-end marketing campaigns will be crucial in aligning with brand objectives. Additionally, you will supervise content creation for social media platforms while monitoring market trends to inform marketing strategies.

• Develop and execute data-driven digital marketing strategies to drive traffic, sales, and brand awareness.
  
• Manage and optimise campaigns across key channels, including social media, email marketing, Google Ads, and display advertising.
  
• Oversee the company’s Shopify platform, ensuring a seamless and engaging online shopping experience.
  
• Coordinate end-to-end marketing campaigns, ensuring timely execution and alignment with brand objectives.
  
• Supervise the creation and scheduling of content for social media platforms.
  
• Monitor market trends, competitor activities, and customer insights to inform marketing strategies.
  
  
  
  What you bring:
  The ideal Marketing Manager candidate brings a wealth of experience in marketing roles with a strong focus on digital media, e-commerce, and campaign execution. You have proven expertise in managing Shopify or similar e-commerce platforms. Your background ideally includes experience in retail, fashion or consumer goods industries. You are adept at handling paid media campaigns such as social media ads and Google Ads while also having a solid understanding of SEO, email marketing, and customer journey optimisation. Your strong organisational and time-management skills enable you to handle multiple projects simultaneously.
  
• 5+ years of experience in a marketing role with a focus on digital media, e-commerce, and campaign execution.
• Proven expertise in managing Shopify or similar e-commerce platforms.
• Experience in retail, fashion, or consumer goods is highly desirable.
• Hands-on experience in paid media campaigns (social media ads, Google Ads) and marketing analytics.
• Solid understanding of SEO, email marketing, and customer journey optimisation.
• Strong organisational and time-management skills.
  
  
  
  What sets our client apart:
  This is an opportunity to join a vibrant and supportive work environment in a leading fashion brand. The company is known for its dynamic nature, offering a diverse range of products for wholesale and retail customers. They are dedicated to providing exceptional customer experiences both online and offline.
  
  
  
  
  
  
  

Aboriginal and Torres Strait Islander Peoples are encouraged to apply.
To apply please click apply or call (consultant's full name) on (consultant's direct number) for a confidential discussion.