Marketing Specialist
This role requires a strategic and hands-on professional who can manage and execute across all aspects of marketing, PR, events, sponsorship's, and website oversight. The ideal candidate will have a strong understanding of financial markets and digital assets, ensuring they can effectively market the products and services with an industry-aligned approach.
What you'll do:
- Develop and execute a comprehensive marketing strategy across digital and physical channels
- Manage social media platforms ensuring regular, high-quality content
- Own and optimise the company’s SEO strategy
- Plan and execute paid marketing efforts where applicable
- Manage reporting dashboards to monitor campaign performance
- Manage all external PR efforts including press releases, media outreach, and industry partnerships
- Plan and execute company events including conferences, networking events, investor roadshows, and industry summits
- Oversee website management ensuring regular updates, new content uploads, structural improvements
- Manage all branded merchandise from design to production
What you bring:
- Strong understanding of financial markets, digital assets or fintech
- Experience in branding, digital marketing, and social media strategies
- Experience managing sponsorships and partnerships
- Exceptional communication skills with ability to craft compelling messaging
- Hands-on experience managing events from concept to execution
- Proficiency in website management with understanding of CMS platforms and SEO best practices
- Strong project management skills with ability to juggle multiple priorities in fast-paced environment
About the job
Contract Type: FULL_TIME
Specialism: Marketing
Focus: Campaign Management
Industry: Marketing
Salary: Negotiable
Workplace Type: Hybrid
Experience Level: Associate
Location: Sydney
FULL_TIMEJob Reference: 2050560/001
Date posted: 31 March 2025
Consultant: Mikaela Rossi
sydney marketing/campaign-management 2025-03-31 2025-04-30 marketing Sydney New South Wales AU 2000 Robert Walters https://www.robertwalters.com.au https://www.robertwalters.com.au/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true