Sales Manager ANZ, Oral & Personal Care
Our client is an established international FMCG business with a strong portfolio of branded consumer products and ambitious plans for international expansion. As part of its next phase of growth, the business is entering the Australian and New Zealand markets for the first time and is looking for an experienced Sales Manager ANZ to lead the market entry and build the commercial operation from the ground up. This is a genuine greenfield opportunity for a commercially driven FMCG leader who enjoys creating markets, building distribution networks and turning growth plans into reality.
The opportunity
You will have ownership of the Australia and New Zealand market, developing the strategy, partnerships and distribution network required to establish and grow the business.
You will be responsible for:
- Developing and executing the market-entry strategy for Australia and New Zealand
- Building the sales plan and delivering ambitious revenue and growth targets
- Identifying, evaluating and appointing the right distributors and channel partners
- Establishing relationships with key retail and wholesale customers
- Developing opportunities across Major/Modern Retail, Discount, Pharmacy, Independent Retail, HORECA and other relevant channels
- Identifying new market opportunities, channels and routes to market
- Building the commercial infrastructure and processes required to support the ANZ business
- Managing and developing distributor relationships and performance
- Working closely with international leadership, supply chain and marketing teams to establish a seamless route from production through to market
- Developing pricing, promotional and distribution strategies appropriate for the Australian market
- Monitoring sales, stock, distribution and market performance
- Leading the execution of trade promotions, merchandising and brand activation
- Building the local sales capability as the business grows
- Providing market intelligence and recommendations to the international leadership team
About you
You will be an established FMCG sales leader who understands the Australian market and has a proven track record of launching, building or significantly growing branded consumer businesses.
You will ideally bring:
- Proven FMCG (non food) experience within AU market with focus on building distribution network
- Deep understanding of the Australian retail and distribution landscape
- Proven experience developing new markets, channels or routes to market
- Strong distributor identification, appointment and management experience
- Existing relationships across relevant Australian retail and wholesale channels
- Strong commercial and negotiation skills
- Experience working with international stakeholders, manufacturing and supply chain teams
- An entrepreneurial and hands-on approach
- The ability to operate autonomously and build something from the ground up
Aboriginal and Torres Strait Islander Peoples are encouraged to apply. To apply please click apply or call Lenka Kellert on +61 2 8289 3133 for a confidential discussion.
About the job
Contract Type: Permanent
Specialism: Sales
Focus: Sales - General
Industry: Sales
Salary: Negotiable
Workplace Type: Remote
Experience Level: Mid Management
Location: Sydney CBD
FULL_TIMEJob Reference: 4JM7RZ-64624202
Date posted: 12 August 2026
Consultant: Lenka Kellert
sydney sales/sales-general 2026-08-12 2026-09-11 sales Sydney CBD New South Wales AU AU Robert Walters https://www.robertwalters.com.au https://www.robertwalters.com.au/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true